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One of these things is not like the others[Subject Thread] [Add Response]
Joseph DiMuro wrote on Tue, Jul 8, 2014 02:11 AM UTC:
Yeah. Looks good.

Let me be more specific about my reasons for picking #5:

Good: having chess variant pieces in the logo.

Bad: letters that are too unusual, such as (in my opinion) the letters in
"play" in the first two options.

It came down to #4 and #5 for me. To choose between them, I thought about
how someone would react to these logos if they've never played a chess
variant before (other than chess). #5: "Oh, they've got a picture of a
brainy-looking guy." #4: "What on earth is that moon thing?"

#5 wins, I think.